Goodwill Ambassadors

UN Women Goodwill Ambassador Nicole Kidman travelled to Haiti in 2010 after the devastating earthquake, visiting the only shelter for women survivors of violence. Photo: UN Women/Catianne Tijerina.
Photo: UN Women/Catianne Tijerina

Since the early 1950s, the United Nations has enlisted the volunteer services and support of prominent personalities from the worlds of art, music, film, sport and literature to highlight key issues and to draw attention to its activities. Over the years, many persons of international stature have lent their names, talents and time to support UN programmes—a number of UN Secretariat units and separately funded and administered Funds and Programmes of the United Nations have designated such individuals as Goodwill Ambassadors or celebrity advocates, who are working on behalf of the United Nations worldwide.

UN Women’s goodwill ambassadors

Ms. Danai Gurira
Actor and playwright

Ms. Anne Hathaway
Award-winning actor

Ms. Nicole Kidman, AC
Academy Award–winning actor

Ms. Marta Vieira da Silva
World-renowned soccer player

Ms. Emma Watson
Award-winning actor

UN Women’s national or regional ambassadors

Mr. Farhan Akhtar (South Asia)

Ms. Joyce Azzam (Lebanon)
Mountaineer, motivational speaker, conservation architect, and activist

Ms. Cindy Sirinya Bishop (Asia and the Pacific)
Model and activist

Ms. Karen Davila (Philippines)
Broadcast journalist, television news anchor, and radio presenter

Ms. Jaha Dukureh (Africa)

Ms. Demet Evgar (Türkiye)

Ms. Hai Qing (China)

Ms. Eun Mee Kim (Republic of Korea)
Academic, scientist, and international development advisor

HRH Princess Bajrakitiyabha Mahidol

Ms. Muniba Mazari (Pakistan)
Artist and motivational speaker

Ms. Sania Mirza (South Asia)
Tennis superstar

Ms. Camila Pitanga (Brazil)
Actress and activist

Ms. Marion Reimers (Mexico)
Sports journalist

Ms. Ximena Sariñana (Mexico)
Actress and singer

Mr. Tong Dawei (China)

Scam alert

UN Women has been made aware of various correspondences—circulated via email, websites, social media, or other means—falsely stating that they are issued by, or in association with UN Women, the United Nations, or its officials. These scams, which may seek to obtain money or personal details from the recipients of such correspondence, are fraudulent. UN Women does not charge a fee at any stage of the Goodwill Ambassador appointment process.